Rules & Regulations: Rascal Flatt’s “Here Comes the V.I.P” Sweepstakes

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE DOES NOT IMPROVE YOUR CHANCES OF WINNING. Sweepstakes may only be entered in or from the 48 contiguous United States and the District of Columbia (VOID in Alaska and Hawaii). Entries originating from any other jurisdiction are not eligible for entry. This Sweepstakes is governed exclusively by the laws of the United States. You are not authorized to participate in the Sweepstakes if you are not located within the Continental United States or the District of Columbia. 1. How to Enter. Log onto http://www.MilkRocks.com and follow the directions to enter between 12:00p.m. ET on October 1, 2009 and 11:59p.m. ET on October 29, 2009. You must include on the online entry form your name, email, and age. All entrants must have a valid email address. Limit one (1) entry per person/email address. No automated entry devices and/or programs permitted. All entries become the sole and exclusive property of the Sponsor and receipt of entries will not be acknowledged or returned. Delivery of prizes requires a street address (no P.O. Boxes). Sponsor is not responsible for lost, late, illegible, stolen, incomplete, invalid, unintelligible, misdirected, technically corrupted or garbled entries, which will be disqualified, or for problems of any kind whether mechanical, human or electronic. Only fully completed entry forms are eligible. Proof of submission will not be deemed to be proof of receipt by Sponsor. 2. Start/End Dates. Sweepstake begins at 12:00p.m. ET on October 1, 2009 and ends at 11:59p.m. ET on October 29, 2009. 3. Eligibility. Participation open only to legal residents of the Continental United States and the District of Columbia who are 18 years of age or younger at the time of entry. If entrant is under 13 years or age he/she will need the consent or permission of parent or legal guardian, which will be obtained via a signed affidavit in the event that a selected winner is 13 years of age or younger. All entrants MUST be currently enrolled in a United States Pre-School, Primary School, Elementary School, Middle School, Junior High School, or High School (Pre-School through 12th Grade) as of date of entry to be eligible. Void outside of the Continental United States and the District of Columbia, and where prohibited, taxed or restricted by law. Employees, officers & directors of Milk Media Inc ("Sponsor"), Lyric Street Records ("Prize Provider") and each of their respective parent companies, subsidiaries, affiliates, partners, dealers, advertising and promotion agencies, manufacturers or distributors of sweepstakes materials and their immediate families (parents, children, siblings, spouse) or members of the same household (whether related or not) of such employees/officers/directors are not eligible to enter. Sweepstakes may only be entered in or from the Continental United States and the District of Columbia, and entries originating from any other jurisdiction are not eligible for entry. You are not authorized to participate in the sweepstakes if you are not located within the Continental United States or the District of Columbia. All federal, state and local laws and regulations apply. 4. Random Drawing/Odds. Winner(s) will be randomly selected from all eligible entries received on or about October 29, 2009. Odds of winning depend on the number of eligible entries received. Winners will be selected at random by MilkRocks. By entering the sweepstakes, entrants fully and unconditionally agree to be bound by these rules in all matters relating to the sweepstakes. 5. Prize(s). Grand Prize: One (1) Grand Prize: A two night trip for winner, a parent or legal guardian (‘Parent"), and a guest, three (3) tickets to a TBD Rascal Flatts Concert ("Concert") including Meet and Greet passes, one (1) signed CD, one (1) signed Gibson guitar, one (1) poster, ground transportation between hotel and Concert and airport and hotel. If the winner resides more than one hundred and fifty (150) miles from TBD concert, round-trip coach air transportation on a Sponsor selected carrier between a Sponsor selected major metropolitan airport near winner's residence ("airport of origin") and the nearest major airport to the concert. Hotel accommodations include two nights, one standard room double occupancy for a winner, parent and guest in the Sponsor selected city. 1st Place Prize: Ten (10) 1st Prizes: One (1) signed CD and one (1) signed poster from Rascal Flatts Total approximate retail value of all prizes combined: $3,075.00. Grand Prize approximate value $2,575.00 and 1st Place Prize approximate value $50.00 each. Prize(s) is/are non-transferable. No substitutions or cash redemptions, except by Sponsor who reserves the right to substitute a prize of equal or greater value. 6. Notification. Winner(s) will be notified by email and will be required to sign and return, where legal, an Affidavit of Eligibility and Liability/Publicity Release within 5 (five) days of prize notification. If winner is considered a minor in his/her jurisdiction of residence, Liability/Publicity Release must be signed by his/her parent or legal guardian and such prize will be delivered to minor's parent/legal guardian and awarded in the name of parent/legal guardian. If winner cannot be contacted within five (5) calendar days of first notification attempt, if prize or prize notification is returned as undeliverable, if winner rejects his/her prize or in the event of noncompliance with these sweepstakes rules and requirements, such prize will be forfeited and an alternate winner will be selected from all remaining eligible entries. Upon prize forfeiture, no compensation will be given. Limit one prize per person or household. 7. Conditions. All federal, state and local taxes are the sole responsibility of the winner(s). Participation in sweepstakes and acceptance of prize constitutes each winner's permission for Sponsor to use his/her name, address (city and state), likeness, photograph, picture, portrait, voice, biographical information and/or any statements made by winner regarding the sweepstakes or Sponsor for advertising and promotional purposes without notice or additional compensation, except where prohibited by law. By participating, entrants and winner agree to release and hold harmless Sponsor, Prize Provider and each of their advertising and promotion agencies and their respective parent companies, subsidiaries, affiliates, partners, representatives, agents, successors, assigns, employees, officers and directors, from any and all liability, for loss, harm, damage, injury, cost or expense whatsoever including without limitation, property damage, personal injury and/or death which may occur in connection with, preparation for, travel to, or participation in sweepstakes, or possession, acceptance and/or use or misuse of prize or participation in any sweepstakes-related activity and for any claims based on publicity rights, defamation or invasion of privacy and merchandise delivery. Sponsor is not responsible if sweepstakes cannot take place or if prize cannot be awarded due to travel cancellations, delays or interruptions due to acts of God, acts of war, natural disasters, weather or acts of terrorism. Entrants who do not comply with these Official Rules or attempt to interfere with this sweepstakes in any way shall be disqualified. There is no purchase or sales presentation required to participate. A purchase does not increase odds of winning. 8. Additional Terms. In case of dispute as to the identity of any entrant, entry will be declared made by the authorized account holder of the email address submitted at time of entry. "Authorized account holder" is defined as the natural person who is assigned an email address by an Internet access provider, online service provider, or other organization (e.g., business, educational, institution, etc.) responsible for assigning email addresses or the domain associated with the submitted email address. Any potential winner may be requested to provide Sponsor with proof that such winner is the authorized account holder of the email address associated with the winning entry. Any other attempted form of entry is prohibited; no automatic, programmed; robotic or similar means of entry are permitted. Sponsor, Prize Provider and each of their affiliates, partners and promotion and advertising agencies are not responsible for technical, hardware, software, telephone or other communications malfunctions, errors or failures of any kind, lost or unavailable network connections, web site, Internet, or ISP availability, unauthorized human intervention, traffic congestion, incomplete or inaccurate capture of entry information (regardless of cause) or failed, incomplete, garbled, jumbled or delayed computer transmissions which may limit one's ability to enter the sweepstakes, including any injury or damage to participant's or any other person's computer relating to or resulting from participating in this sweepstakes or downloading any materials in this sweepstakes. Sponsor reserves the right, in its sole discretion, to cancel, terminate, modify, extend or suspend this sweepstakes should (in its sole discretion) virus, bugs, non-authorized human intervention, fraud or other causes beyond its control corrupt or affect the administration, security, fairness or proper conduct of the sweepstakes. In such case, Sponsor will select the winner(s) from all eligible entries received prior to and/or after (if appropriate) the action taken by Sponsor. Sponsor reserves the right, at its sole discretion, to disqualify any individual it finds, in its sole discretion, to be tampering with the entry process or the operation of the sweepstakes or web site. Sponsor may prohibit an entrant from participating in the sweepstakes or winning a prize if, in its sole discretion, it determines that said entrant is attempting to undermine the legitimate operation of the sweepstakes by cheating, hacking, deception, or other unfair playing practices (including the use of automated quick entry programs) or intending to annoy, abuse, threaten or harass any other entrants or Sponsor representatives. CAUTION: ANY ATTEMPT BY AN ENTRANT TO DELIBERATELY DAMAGE ANY WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. 9. Use of Data. Sponsor will be collecting personal data about entrants online, in accordance with its privacy policy. Please review the Sponsor's privacy policy at http://www.Milkrocks.com/privacy. By participating in the Sweepstakes, entrants hereby agree to Sponsor's collection and usage of their personal information and acknowledge that they have read and accepted Sponsor's privacy policy. If entrant is under 13 years or age he/she will need to provide an email address for their parent or legal guardian to comply with privacy policies. 10. List of Winners/Winner's Name. To obtain a list of winners/the name of the winner, send a self-addressed, stamped envelope by December 1, 2009 to: "Milk Rocks and Rascal Flatts Sweepstakes" /Milk Media, Inc., 139 West 19th St #4-SW, New York, NY 10012. 11. Sponsor: Milk Media, Inc. and Lyric Street Records